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Spotlight on Apple notebooks: 1989 to 2008
What the MacBook means to Apple
$900 MacBook Would Grow Apple's Addressable Market By 67%
Apple To Ditch Intel For Nvidia In Standard MacBooks?
MacBook Revision Could Drop FireWire Port
Apple's Gravity Act - Sub-$1,000 Laptop May Reverse Free Fall
Apple Goes "Nuclear": A Sub $1K Laptop?
Spotlight on Apple notebooks: 1989 to 2008
Apple 2.0's Philip Elmer-DeWitt says:
On Tuesday, Oct. 14, Apple will unveil the latest addition to a long line of portable computers that dates back nearly 20 years — to the ungainly, 15.8-pound "Macintosh Portable" that PC World named the 17th worst technology product of all time.
Apple's notebook offerings have come a long way since 1989. They now outsell Apple desktop machines by nearly 65%. In Q3, they accounted for 29% of Apple's total revenue.
To commemorate Cupertino's notebook computers past and present (they run too hot these days to be safely designated "laptops"), we've assembled the photo gallery that appears below the fold.
You can check it out at:
http://tinyurl.com/3gn3yn
What the MacBook means to Apple
Apple 2.0's Philip Elmer-DeWitt says:
To get a feel for how important the MacBook is to Apple, consider.... the various contributions to Apple's total revenue in 2006 ($19.3 billion) and 2008 (estimated $32.7 billion based on the Street consensus).
....the iPod represented the single largest share of Apple's revenue stream as recently as 2006. But over the past two years, its slice of the pie has shrunk from 42% to 29%, while the Mac's slice (both desktops and notebooks) has grown from 40% to 47%....
Now consider how the MacBooks stack up against the Apple's desktop machines — the iMac and the Mac Pro.... the notebook slice has grown from 55% to 61% over the past two years.....
Apple may have only 8.4% of the domestic computer market, but it sells nearly one of three high-end notebook machines. What would happen if, as widely rumored, Apple comes out Tuesday with a MacBook that sells for less than $900? Or, as some reports have it, less than $800?....
For the full report visit here:
http://apple20.blogs.fortune.cnn.com/2008/10/13/what-the-macbook-means-to-apple/
$900 MacBook Would Grow Apple's Addressable Market By 67%
Appleinsider's Katie Marsal reports:
Shares of Apple are on the rise after Bernstein Research upgraded the Mac maker and said a new MacBook priced at $900 would broaden the company's potential notebook customer base by 50 percent in terms of both units and revenue.
"We are upgrading Apple to Outperform - while reducing our target price from $175 to $135," analyst Toni Sacconaghi wrote in a research note to clients. "We believe that the stock is overly discounted, that Apple's short-term financials are likely to remain relatively healthy despite economic weakness, and that the company's longer term growth story remains intact."
For the full report visit here:
http://tinyurl.com/45cgdj
Apple To Ditch Intel For Nvidia In Standard MacBooks?
The Register's Kelly Fiveash reports:
Apple will drop Intel's integrated graphics chipsets from its new family of MacBooks in favour of Nvidia's new mobile platform, according to speculative reports.
The company is expected to announce that decision at a notebook-centric product launch tomorrow. If the rumours, made in an AppleInsider report, are correct, the 13in machines will be loaded with Nvidia's MCP79 chipset.
MCP79, which is seen as a substitute for Intel's Centrino 2 platform, likewise supports a 1066MHz frontside bus, PCI Express 2.0 and DDR 3 memory.
For the full report visit here:
http://www.theregister.co.uk/2008/10/13/apple_drop_intel_for_nvidia_rumour/
MacBook Revision Could Drop FireWire Port
The Apple Core's Jason D. O'Grady says:
There's a very spirited discussion going on at MacRumors about the new aluminum MacBook's port lineup. If purported spy shots of the unreleased machine are to be believed, Firewire could missing from the complement of ports on its left side.
For the full commentary visit here:
http://blogs.zdnet.com/Apple/?p=2375
Apple's Gravity Act - Sub-$1,000 Laptop May Reverse Free Fall
The New York Post's Brian Garrity says:
Apple Inc. boss Steve Jobs today is widely expected to introduce the company's first laptop computer priced at less than $1,000 in a bid to pick up the pace of its market-share gains against Dell and Hewlett-Packard.....
The lack of bargain-priced computers has been an area of particular concern for Wall Street.
Morgan Stanley analyst Kathryn Huberty recently slashed her price target on the company, noting that its "PC unit growth is decelerating and the remaining source of growth is increasingly in the sub-$1,000 market where Apple does not play."...
To read more, click here:
http://www.nypost.com/seven/10142008/business/apples_gravity_act_133456.htm
Apple Goes "Nuclear": A Sub $1K Laptop?
cnbc.com's Jim Goldman reports:
Apple ends every press release with the boiler plate line that the company "ignited" the personal computer revolution. And with Tuesday's new family of laptops, the company may pull the nuclear option: a sub-$1,000 laptop.
I'm expecting an $899 MacBook model, based on the sources I'm talking to.
Why nuclear? Because it stands to have an explosive impact on the PC market......
For the full report visit here:
http://www.cnbc.com/id/27161482/site/14081545
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