• Apple Posts "Why iPad?" Page
• Foxconn To Make Google Glass In California
• Apple's "Small" Advantage
• Belkin Announces Online Availability of Ultimate Keyboard Case
• MAPi Cases Launches New Line of Fine European Leather iPhone 5 Cases at New Price Points
• Updated Version of Grape Free Mobile Messenger Launched On The App Store
• Shopster The Geo-learning Groceries List v1.0 Released
• CanWeNetwork App Identifies People Around You That You Should Meet" />

Applelinks iOS News Reader - Monday, April 1, 2013

How The iPhone Kills Your Creativity
BlackBerry Back In The Black - Surprises Analysts With $98m Profit
Rethinking The iPhone
AUO Unable To Land Orders For New iPad mini, Digitimes Sources
Apple's New iPhone? Wraparound Display, No Buttons
Apple's Controversial Cash Cow: "Free" Apps That Sell Extras
Apple Posts "Why iPad?" Page
Foxconn To Make Google Glass In California
Apple's "Small" Advantage
Belkin Announces Online Availability of Ultimate Keyboard Case
MAPi Cases Launches New Line of Fine European Leather iPhone 5 Cases at New Price Points
Updated Version of Grape Free Mobile Messenger Launched On The App Store
Shopster The Geo-learning Groceries List v1.0 Released
CanWeNetwork App Identifies People Around You That You Should Meet


How The iPhone Kills Your Creativity

ReadWrite.com's Brian S. Hall says:

"I love my iPhone. I take it with me everywhere. But I am starting to fear it may be killing my creativity.

"Numerous studies and much accepted wisdom suggest that time spent doing nothing, being bored, is beneficial for sparking and sustaining creativity. With our iPhone in hand - or any smartphone, really - our minds, always engaged, always fixed on that tiny screen, may simply never get bored. And our creativity suffers."

Hall cites University of Calgary Department of Greek and Roman Studies proffessor Peter Toohey, author of <a href="http://yalepress.yale.edu/book.asp?isbn=9780300141108">Boredom: A Lively History</a>, telling the New York Times that boredom is the experience of "wanting to, but being unable to engage in satisfying activity."

"No wonder those of us with smartphones are able to avoid boredom so easily," Prof. Toohey observes. "We can always engage in some satisfying activity, no matter how trivial - snap a picture of our meal, play a quick game of Angry Birds, check-in on Foursquare or leave a tip.

However, Hall thinks we may be helpless, despite knowing the deleterious effects of these devices, noting that Apple's latest iPhone marketing campaign perfectly captures the breadth of functions and fun the iPhone readily delivers to its millions of users. There is so much anyone can do with it, so simply, so quickly, and from virtually from any place, at any time. The problem is that this may not be a good thing. At least, not always."

For the full commentary visit here:

BlackBerry Back In The Black - Surprises Analysts With $98m Profit

The Canadian Press's David Friend report that Waterloo, Ontario based BlackBerry delivered a US$98-million profit in its fourth quarter, surprising analysts who had expected the smartphone maker to report a loss as it launched its new BlackBerry Z10 high-end touchscreen smartphone in the United Kingdom, Canada and elsewhere, reporting that it shipped about one million of the smartphones during the reporting period, which ended March 2, and didn't include Z10 sales from the United States since major U.S. carriers didn't start rolling out the smartphone until late March. U.S. BlackBerry 10 device sales will begin to be reflected in the company's fiscal first quarter, which ends June 1.

BlackBerry CEO Thorsten Heins, in a conference call with analysts, said about 55 percent of BlackBerry touchscreen phone customers are migrating from competitors' devices

For the full report visit here:

Rethinking The iPhone

T_GAAP's E. Werner Reschke asks: "What if Apple were to change the iPhone's iOS from an app-centric approach to a person-centric one.... or maybe allow both?

Reschke notes: "In 2007 with the advent of the iPhone, everything changed. No longer was a mobile phone just a phone, but iPhone took the current smart phone category and turned it on its head...With the iPhone, you could do email from almost anywhere, but in a far more elegant and sophisticated way. You could also text, and surf the real web, or any number of things to communicate with others.

"However, now in 2013 we now have the iPhone 5. Many have complained how the iOS has become stale and that Android is becoming the leader with its interface ideas. Whether that's true or not, one thing is certain: it is time to rethink how we are forced to use our iPhones.... What if Apple were to change the iOS from app-centric approach to person-centric one?"

For the full commentary visit here:

AUO Unable To Land Orders For New iPad mini, Digitimes Sources

Digitimes' Rebecca Kuo and Alex Wolfgram report that AU Optronics (AUO), a supplier of panels used in the 7.9-inch iPad mini, is unlikely to land orders for the next-generation iPad mini because Apple will demand Retina-class panels based on oxide TFT technology and AUO is technologically incapable of mass-producing such panels for the time being, due to technological issues in using oxide TFT technology, according to Taiwan-based supply chain sources.

The Digitimes' sources also note that oxide TFT technology is more an energy-saving technology than a-Si TFT, and will likely allow the device to have a longer battery life. Additionally, the next-generation iPad mini is also expected to reduce the the number of LEDs used, which should help in making the device lighter.

For the full report visit here:

Apple's New iPhone? Wraparound Display, No Buttons

ZNet's Charlie Osborne reports that a new patent filed by Apple shows us how future smartphones may look, noting that according to a new patent filed by Apple, patent application 20130076612, a potential smartphone design could include a full wraparound display and have no buttons. Enclosed within "transparent housing," a flexible display panel would be configured to display content at any portion of the gadget's frame.

The patent application explains:

"The majority of portable electronic device manufacturers utilize a common form factor consisting generally of a flat planar form factor with a single surface dedicated mainly for use as a display surface, while the other surfaces remain largely unused, save for the occasional button or switch."

For the full report visit here:

Apple's Controversial Cash Cow: "Free" Apps That Sell Extras

Fortune's Philip Elmer-DeWitt notes that on Thursday Oct. 15, 2009 Apple sent a letter to iPhone developers informing them they could adopt a new business model: Give away their apps and make their money selling extras - new characters, faster cars, better weapons, stronger magic, more gold, etc. Elmer-DeWitt notes that the model has been so successful that it led to a class action suit by parents of kids who've racked up huge bills behind their backs - such as a 5-year-old in Britain who spent $2,500 on a game he thought was free. (Apple settled the lawsuit, changed its password rules, added a warning and refunded the $2,500.)

However, Elmer-DeWitt contends that in-app purchases are here to stay for reasons elucidated in a report released last Thursday by Distimo showing that in-app purchases in February accounted for a record of 76% of total iPhone App Store revenue in the U.S.

For the full report visit here:

Distimo's report is available for download in PDF format here:

Apple Posts "Why iPad?" Page

On its new "Why iPad" Web page, Apple notes that when iPad was introduced, there was nothing quite like it, and contends that there still isn't, citing a J.D. Power and Associates study ranking Apple Highest in Customer Satisfaction Among Tablets. The American Customer Satisfaction Index also ranked Apple first in the category of personal computers, which includes tablets.

Apple also points out that being made from high-quality materials like aluminum and glass, iPad and iPad mini are exquisitely designed - obvious to both look and touch, and Apple designers and engineers have worked together to create a device that's as remarkable on the inside as it is on the outside.

You can check it out at:

Foxconn To Make Google Glass In California

Quartz's Tim Fernholz reports that with Google's announcing the lucky winners who earned the right to fork over $1,500 for Google Glass, the eye-glass-style wearable computer, the time has come to start cranking them out in earnest, and the company has brought in Hon Hai Precision Industry - better known as Foxconn - to assemble the product at a factory in Santa Clara, California, which will be Foxconn's first manufacturing facility in the United States. Fernholz notes that while Foxconn builds many popular consumer devices like the iPhone in the world for companies like Apple, it has attracted criticism for allegedly mistreating workers in China after a spate of suicides.

For the full report visit here:

Apple's "Small" Advantage

T-GAAP's Mark Reschke says since Steve Jobs took the MacWorld stage by storm in 2007, launching the most revolutionary product this past decade has seen, the pursuit of a smaller, lighter and faster iPhone has been Apple's mantra. But making the incredible shrinking iPhone is not easy. Custom components, ever lighter weight materials married to a larger screen, while being superior in every way to it's predecessor are monumental engineering feats. Apple's competition gave up chasing the iPhone into the world of Lillputian's, instead opting for larger and easier. Apple may now be the only tech company remaining who has the ability to design devices that are iPhone small and powerful. It is this know-how that will soon become a huge Apple advantage.

For the full report visit here:

Belkin Announces Online Availability of Ultimate Keyboard Case

Belkin has announced the availability of a new iPad keyboard case - the Ultimate Keyboard Case. Using aluminum alloy and magnet construction, Belkin's Ultimate Keyboard Case is claimed to be the slimmest and lightest keyboard folio of its kind on the market, with a keyboard that is just 6.4mm thin and weighing 17 ounces. Consumers can pre-order the Ultimate Keyboard Case at belkin.com or purchase at select retail locations in May.


"We believe the Belkin Ultimate Keyboard Case will reinvent the iPad user experience," says Jamie Elgie, senior director of product management at Belkin. "It gives the iPad all of the functionality of a laptop, while maintaining the sleek appeal of a tablet."

Unveiled at the 2013 International CES in January, the Belkin Ultimate Keyboard Case marries upgraded features such as a durable aluminum alloy base with a precise iPad keyboard, all in a compact package. The Ultimate Keyboard Case conveniently folds flat to hide the keyboard when watching movies or reading.


When not in use, the keyboard automatically shuts off, to offer instant access to the iPads onscreen keyboard and help save battery life. View the product video at: http://www.youtube.com/watch?v=UIGQPScbVPo for an overview of features.

Featuring Belkin's award-winning TruType keys, the Ultimate Keyboard Case provides a smooth, laptop-like typing experience to minimize errors and maintain typing speed. It also offers a fully protective back cover to keep your iPad safe from scratches, scuffs and everyday wear and tear when the keyboard is attached.


An additional enhancement is its SoundFlow design, which enhances audio clarity and directs the sound toward you for superior movie watching or game playing.

Features of the New Belkin Ultimate Keyboard Case:
• Specially machined aluminum alloy base reduces thickness while improving durability
• Keyboard is only 6.4mm thin and 17 ounces in weight providing a slim " profile that highlights iPads design and minimizes bulk
• Magnet sensors automatically turn keyboard on or off
Media Mode flat-fold hides the keyboard away for reading, watching movies or playing games
• Well-spaced, TruType keys for comfortable, laptop-like typing experience
• Three viewing and typing angles, with magnets that hold the iPad in place
• SoundFlow design for enhanced audio power
• Auto-awake magnets wake up your iPad when opened
• Shortcut keys for easy media control
• Bluetooth 2.0 connectivity
• 160-hour battery life under constant use, 6-month standby battery life
• Rechargeable battery uses included Micro USB cable
Pricing & Availability

The Ultimate Keyboard Case is available in two color optionsblack ($99.99) and white ($129.99). Belkins Ultimate Keyboard Case for iPad is available for pre-order sale online at http://www.belkin.com/us/Ultimate-Keyboard-Case-for-iPad and will be available at select retailers in May.


For more information, visit:

MAPi Cases Launches New Line of Fine European Leather iPhone 5 Cases at New Price Points

MAPi Cases, a specialist in smartphone and tablet cases made from the worlds finest leather, has announced four new varieties of stylish and protective cases for the iPhone 5. The new product will be showcased for the first time at the CTIA Wireless show in May, and range in price from $25 to $55. These new offerings from MAPi Cases introduce high quality products at an introductory price point that makes luxury leather cases accessible for all consumers.

"We are adding the new models to the MAPi lineup of iPhone 5 because we want to show we are committed to brand development. Our iPhone 5 model platform needed a little refreshment, mid-cycle," says Emre Sener, CEO of MAPi Cases. "These new models are slotting into price points where we had gaps, and setting us up as a strong competitor against manufacturers in China. With these additions and new color selections of our existing models, we have also significantly broadened our customer demography."

Expanding on MAPis extensive lineup of luxury iPhone 4/S and iPhone 5 cases, the new additions to the MAPi iPhone 5 lineup include:

Poros Caller ID Pouch


The Poros is a simple, yet stylish, premium soft leather pouch case with a unique opening that makes caller ID visible when the iPhone is in the case. A simple pull out tab makes it easy to remove the case, and the soft lining will clean the iPhone screen every time you put your device away. Poros is available in three colors of soft textured premium leather: black, brown and red.

Altos Flip Wallet Case


Altos is a wallet style case with a snap-in cradle to securely hold the iPhone 5. A leather front cover flips over the screen and is held with a magnetic closure for full bodied protection of the device. The soft fabric lining further prevents scratches and abrasions as well. The Altos is available in five luxurious premium leather colors: black, brown and red.

Pella Shell Case

A minimalist shell-style case, the Pella provides the option for protection without adding bulk. A premium leather inlay, using color accented stitching, is sewn to an engineered polymer for superior protection. The Pella gives a sleek look and feel that is easy to snap on and off when desired. Additionally, the Pella case is designed to be usable with most charging docks without needing to be removed.

The Pella is available in five premium smooth leather colors: black, brown, red, white and tan; as well as two crocodile patterned leather colors: croco black, and croco brown.

Taos Snap Wallet Case


Another new wallet style, the outside of the Taos is 100 percent premium European leather, while a plastic cradle inside securely snaps the iPhone 5 into place. A leather front cover, with soft lining, provides an added layer of protection, as well as style.

The Taos is available in three luxurious leather colors: black, brown, and red.

MAPi cases are hand crafted in Istanbul, Turkey using 100 percent, premium European leather.

Cowhide leather is durable, easy to care for, and resistant to water and dirt. It will take on the shape of the wearer, which makes it more comfortable the more it is worn. With age, the look and feel gets better; cracking and shedding are rarely incurred if the leather is kept properly.

Cowhide is clean, easy to work on and shape, when compared to other types of leathers.

MapiCases combines its expertise in the industry with stylish in-house designers. The results include unmatched softness, full colors, and shine.

Every single piece created by the artists at MapiCases manufacturing facilities in Istanbul will carry the marks of traditional methods of leather-craftsmanship.

All MAPi Cases display the Eagle Insignia which is the symbol of quality and elegance. MAPi Cases is an LLC organized in Atlanta, GA.

The new MAPi iPhone 5 cases, ranging from $25 to $55, are now available for pre-order on http://www.MapiCases.com and through retailers such as Amazon.com.

For more information, visit:

Updated Version of Grape Free Mobile Messenger Launched On The App Store

Grape International Limited has announced that Grape app 1.1 hit nine thousand registered users in just 10 days and has launched an update. After carefully considering user feedback, Grape has decided to simplify the interface of the main-screen "Bunch".


"Some of our users were complaining that the Bunch-screen is too overloaded with information. We were glad to receive feedback from our first users, as well as after we made the necessary changes. Users can now see their ETD in the Radar-screen; this information might still be useful for inhabitants of both big cities and small towns," comments Mike Spektor, the CEO of the Grape.

Grape was launched on March 19th. It is a new full-featured mobile messenger with the function of coordinating get-togethers with friends. Grape allows users to simplify the "who, what, where, and when" of hanging out. With Grape, it's easy for users to set a time and a place to meet each other for any reason, and the app features GPS-tracking and an integrated messenger to simplify the task of getting everyone together.


In Grape, users can invite friends to a Bunch, select a place, map their locations in real time, and get an estimate of their ETA. Grape's integrated messenger keeps everyone in the loop. Users can chat while creating new bunches and insert fun emotostickers into messages. Users can chat both inside and outside the Bunch. Convenient, centralized chatting takes the hassle and confusion out of hooking up with a bunch of friends. Grape is not just for creating new gatherings, but also for joining them. With a live newsfeed it's easy for users to decide where they want to go and to join their friends.

Device Requirements:
(*) iPhone 3GS/4/4S/5, iPod touch (3rd/4th/5th generation), and iPad
(*) Requires iOS 5.1 or later
(*) 18.1 MB

Grape app 1.1 is free and available worldwide through the App Store in the Social Networking category.

Grape app 1.1 :

Download from iTunes:

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Shopster The Geo-learning Groceries List v1.0 Released

Quadion Technologies has introduced "Shopster - The geo-learning groceries list" for iOS. Shopster is a new kind of groceries list app that learns what you purchase and where, so it can remind you the next time. Whenever you check an item as purchased, Shopster learns the location where you got it. The next time you look for the same thing, a geofenced alarm will be triggered when you are near the location. Using geo-location services provided by the iPhone, Shopster automatically creates geo-fenced alarms for the products on your groceries list:

(*) Autolearning of locations when checking items as purchased
(*) Geofenced reminders for your products, based on your prior buying history
(*) In-place editing table, for quick corrections and editions
(*) Unique ruler to quickly enter the number of items you need to buy
(*) Smart autocomplete, to assist you entering frequently purchased products, based on your previous history
(*) Reorder items with a simple tap and hold


Device requirements:
(*) iPhone, iPod touch, and iPad
(*) Works with iPod touch as well without the geo-fenced alarms
(*) Requires iOS 5.1 or later
(*) 2.9 MB

Shopster 1.0.2 is $0.99 (USD) and available worldwide exclusively through the App Store in the Productivity and Utilities categories.

Quadion Technologies:

Shopster - The geo-learning groceries list 1.0.2:

Purchase and Download:

YouTube Video:

Facebook Profile:

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Trackback URL:

CanWeNetwork App Identifies People Around You That You Should Meet

Austin Texas based CanWeNetwork has launched a mobile app (iOS/Android) that identifies people around you that you should meet. Built on top of the LinkedIn platform the CanWeNetwork app employs complex machine learning and decision science techniques to make valuable and otherwise missed professional connections.


The app is now available in 10 languages, and has spread to over 100 countries with tens of thousands of users joining each month, the company finding that professionals in general are very opportunity and network growth focused and have embraced these technologies for new leads, new recruits, new possibilities and we think the key to business growth is identifying and attracting opportunity, which starts with a conversation.


MATCHES: CanWeNetwork provides you with networking matches ranked by their percentage match to you personally. Matches are based off of location, skills, experience, education, interests, social connections & other intelligent algorithms.
EVENTS: Join events all over the world that you will be attending in order to network with other attendees ahead-of-time to maximize your time.
PAST EVENTS: Browse past events that you have attended to follow up on previously missed connections.
MY NETWORKS: Join specific networks including previous companies you have worked for & network with fellow corporate alumni. Stay in touch with former colleagues making yourself available for future opportunities!
MESSAGING: Message with other CanWeNetwork users to build relationships & create opportunities.
INVITE LinkedIn connections or you can invite contacts directly from your phonebook to expand your already existing network.
TRAVEL: Use CanWeNetwork while traveling in new cities or attending conferences in new places to connect with locals. Whenever you're in a new city, turn on CanWeNetwork to see all the potential network connections waiting to connect around you.


CanWeNetwork thinks this wave of new ambient/proximity based technologies will change how people grow their network, find jobs and create new businesses - life advancement is directly correlated to network growth and value of interactions and this tool increases the productivity and efficiency of such advancements happening.

For more information, visit:

App Store:

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