Applelinks iOS News Reader - Monday, 24 June, 2013

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iOS 7: Finally Dumping iPhone For Android
Vitamins & Nutrients: Exact Contents Of Foods Revealed
Rokform to Grow Line of Apple and Samsung Cases and Accessories
Hitachi Launches Motorsports Microsite and Announces Cheer for Gear Sweepstakes in Conjunction with its New Global Brand Campaign



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iOS 7: Finally Dumping iPhone For Android

ZNet's David Gewirtz is not an iOS 7 fan, even though he's been using iPhones since a month after the iPhone app store opened in 2008. He says that after five years, he's decided to dump his daily driver iPhone 4S for a new Samsung S4.

He says he was disappointed to find that iOS 7 adds weird things like tilting backgrounds and iOS in the car, but not useful things like live icons, and that he doesn't want to use iOS 7 because in his estimation it's ugly. "Really, really ugly" combining the worst of Windows 8 iconography and typography, mixed with a Fisher-Price sensibility.

The camera icon he says looks like it was designed for two year olds learning to identify their grandparent's objects: "Look mama, camera!" while the Photos app no longer sports a pretty photograph of a flower but a batch of colors an it's not a photo.

Overall, Gurwitz says the new iOS icons feel much more like they were designed to be prizes in a McDonald's Happy Meal than like they were designed by the brilliant designers in California.

For the full commentary visit here:
http://goo.gl/Zo0I1






Vitamins & Nutrients: Exact Contents Of Foods Revealed

Which fruit contains the most vitamin C? Which vegetable is packed with iron? Baliza GmbH has announced Vitamins & Nutrients 1.1, its new universal app for iPhone and iPad. Featuring a comprehensive filter function, Vitamins & Nutrients knows the nutritional value, vitamin, mineral and trace elements of the most important foods, and provides you with that information at the touch of a button. The entire body of nutritional information is displayed in a clear and adaptable table.

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More and more people are taking vitamin pills these days because they fear they have too low an intake of nutrients from their diets. A balanced, varied diet has everything that a human body requires, and so it's worth taking a closer look at a person's diet. Vitamins & Nutrients, allows you to do just that.

The app has information on the 700 most important and basic foods that fall into the categories of, for example, 'fruit', 'vegetable', 'fish', 'meat and sausages' or 'dairy products:'

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(*) New app: Vitamins & Nutrients
(*) Universal app for iPhone, iPod touch and iPad
(*) Nutritional information database for food
(*) Search criteria for specific analyses
(*) Additional information for vegetarians
(*) Links to wikipedia articles
(*) Shopping list and function for adding comments
(*) Language support: English, German and Dutch

For each foodstuff, the app offers you detailed nutritional information, given in 100 grammes, 3 ounces or per serving. You only need a quick glance to discover the energy value or protein content of an item, or find out its vitamin, mineral and trace element contents. The entire body of nutritional information is displayed in a clear and adaptable table.

Vitamins & Nutrients has information on the following topics:
(*) General nutritional information: Energy value, protein, carbohydrates, roughage, total sugar content, fats, saturated fats, monounsaturated fatty acids, polyunsaturated fatty acids, cholesterol
(*) Minerals and trace elements: calcium, iron, magnesium, phosphorus, potassium, sodium, zinc, copper, manganese, selenium
(*) Vitamins: vitamin A, vitamin B1, vitamin B2, vitamin B3, vitamin B5, vitamin B6, folate, vitamin B12, vitamin C, vitamin D, vitamin E, vitamin K

Vitamins & Nutrients - Sorting based on nutritional content, locating by means of criteria:
The Vitamins & Nutrients app doesn't simply list the information. It also makes it easy to use the data to some handy additional functions. It's easily possible to sort foods according to certain nutritional characteristics. In this way you can quickly find and identify foods with the highest calcium content, or fruits with the highest vitamin-C level.

Alternatively you can use the 'locating by means of criteria' function. This allows you to create your own criteria, according to which the relevant foodstuffs will appear in a listed format. So for example, you could search for foods rich in calcium and magnesium but low in cholesterol.

The search criteria can be combined with one another, as well as be used with a certain group of food or indeed all foodstuffs. Meat, fish, eggs and milk can all be excluded according to personal preference.

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Tanja Credner, chief executive of Baliza GmbH, says of the app: "It was important for us that every user can acquire the information that is especially important to him or her both quickly and easily. We didn't want to develop an app where someone would lose interest amid thousands of data entries and results."

It's also easy to add a comment on any food product and to rate them according to your personal tastes. If you happen to be on holiday, you can look up the foods name in German, Spanish, French or Dutch. And for anyone who requires further information on specific foods, Vitamins & Nutrients provides links to corresponding Wikipedia articles.

Device Requirements:
(*) iPhone, iPod touch, and iPad
(*) Requires iOS 5.0 or later
(*) Universal Application
(*) 19.5 MB

Vitamins & Nutrients 1.1 is $1.99 USD (or equivalent amount in other currencies) and available worldwide exclusively through the App Store in the Health & Fitness category.

Baliza:
http://www.baliza.de/en/

Vitamins & Nutrients 1.1:
http://www.baliza.de/en/apps/nutrients.html

Purchase and Download:
https://itunes.apple.com/app/vitamins-nutrients/id621496642

Trackback URL:
http://goo.gl/amXgP






Rokform to Grow Line of Apple and Samsung Cases and Accessories

Rokform, known for its protective, mountable device cases and accessories, will release a number of new products over the next few months as mobile device producers Samsung and Apple expand their product lines.

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In keeping up with the industry's leading brand, Rokform plans to release cases and accessories for all new Apple devices including the latest iPhone and iPad versions.

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Samsung has announced a variety of renditions to their Galaxy S4 line, including a rugged, water resistant version, a version for the serious photographer, and the much anticipated S4 mini. Other announcements included a camera and several tablets, with the Ativ Tab 3 introduced as the worlds thinnest Windows 8 tablet.

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Expect to see Rokform cases and accessories for the following Samsung products over the next several months: Galaxy S4, Galaxy S4 Mini, Galaxy S4 Active, Galaxy Mega, and the Ativ Tab 3.

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"I am pleased to announce the upcoming additions to the Rokform family," says Steve Petyo, Vice President of Rokform. "The technology world is ever-changing and full of innovation, and Rokform has been and will continue to be there every step of the way."

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Currently, Rokform offers durable, mountable cases for the iPhone 5, iPhone 4/4S, iPad, iPad Mini and Samsung Galaxy S3. The line of mountable cases features an integrated mounting system in the back of the case, as well as an optional magnet kit for magnetic mounting. Compatible and interchangeable accessories include options such as a car mount, suction mount, bike mount, sport clip, and more.

For more information, visit:
http://www.rokform.com/mountable-cases/





Hitachi Launches Motorsports Microsite and Announces Cheer for Gear Sweepstakes in Conjunction with its New Global Brand Campaign

Hitachi, the primary sponsor for nine races on the No. 3 Team Penske Dallara/Chevrolet driven by Helio Castroneves, three-time Indianapolis 500 winner and current IZOD IndyCar Series championship leader, has announced the launch of its Hitachi Motorsports microsite and the Cheer for Gear sweepstakes.

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The new Hitachi Motorsports microsite is an integrated initiative promoting and highlighting the company's achievements in developing innovative automotive technologies and its overall commitment to the Social Innovation Business, which ties into the companys 2013 Global Brand Campaign entitled Social Innovation Its Our Future. The campaign slogan articulates Hitachi's ambition to solve serious global challenges with its Social Innovation Business. The microsite features information about Hitachi Automotive Systems' Gasoline Direct Injection solution an important technology that enables automakers to comply with fuel economy and emissions requirements while maintaining the engine power that drivers expect. The microsite also provides details about Hitachis partnership with Team Penske and the IZOD IndyCar Series, the race schedule, and the latest updates on Helio Castroneves.

To share the excitement of Hitachi's sponsorship with Team Penske and Castroneves with consumers, Hitachi Motorsports invites car racing fans to enter its Cheer for Gear sweepstakes for a chance to win authentic racing gear and diecast model cars autographed by Helio Castroneves. Additionally, by participating in the sweepstakes, each entrant will be entered automatically into the Grand Prize drawing to win a trip for two to the IZOD IndyCar Series race in Sonoma, Calif., in August 2013.

"We are thrilled to be working with Team Penske and Helio Castroneves on this promotion to bring fans actual race gear such as Helios helmet visor, gloves, and other exciting items. Fans will also have the chance to join in on the fun and become an honorary pit crew member for Helios team at an upcoming race. We are looking forward to sharing the excitement of this sweepstakes with fans while sharing information about Hitachis new Global Campaign, an integral part of our Sweepstakes. We wish all entrants the best of luck," says Lauren Raguzin, Director, Branding and Corporate Communications Group for Hitachi America, Ltd.

"It's awesome that Hitachi is giving fans the chance to win some of my gear and also to come out to a race and be a part of the Hitachi crew at the race in Sonoma," says Castroneves. "The Cheer for Gear sweepstakes is a great chance for fans to get closer to the action and experience the excitement of racing with Hitachi and Team Penske."

Racing fans can enter each of the three sweepstakes by submitting a completed entry form and their response to the sweepstakes questions at http://www.facebook.com/hitachimotorsports during the period from June 19 through July 14, 2013. The promotion is open to all U.S. legal residents who are at least 18 years old or the age of majority in the state, in which they reside, whichever is older. No purchase is necessary to win. Visit http://www.hitachi.us/motorsports to enter the Cheer for Gear sweepstakes and to view the Official Rules. The sweepstakes are being sponsored by Hitachi America, Ltd.

Raguzin notes: "Hitachi's new 2013 Global Brand Campaign communicates the Hitachi Group's aspirations for the future to customers and business partners around the world, and is aimed at raising the understanding, commitment and value of the Hitachi brand. Under the campaign slogan Social Innovation It's Our Future, Hitachis campaign will reach 17 countries and regions around the world."

Through this campaign, Hitachi intends to build its brand as a global company in the Social Innovation Business and establish a competitive edge for business development going forward.

For more information, visit:
http://www.hitachi-america.us
or the company's website at:
http://www.hitachi.com



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