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The Great E-Book Roll-out
Buffalo Lights Hits the Server

September 16, 2002

What the hell are "buffalo lights"?

Finally done
Geez, I did it. The great e-book caper is now underway. It only took about half a lifetime, but now the real work can begin. First a little background: BUFFALO LIGHTS is a manuscript I've been working on for some time. It consists of edited versions of a few Applelinks Farr Site columns from the last few years, some newer self-published Farr Sites from 2001, a half-dozen or so "El Emigrante" columns published in Horse Fly (a local Taos, New Mexico literary and political monthly newspaper), and a big chunk of previously unpublished material. [NOTE: JHFarr.com has links to everything mentioned here.]

The earlier work has in most cases been so rewritten as to bear little resemblance to the orginal sources, so it would be fair to say that 90 percent of the book is new. This might not be quantifiable, but I'm sticking with it.The chapters are arranged by theme and appear in chronological order, so that anyone with the nerve to read them all can follow the extraordinary twists and turns of my life over the last several years. For anyone who doesn't know by now, in 1999 my wife quit her job as promised and we sold everything to high-tail it out to Taos, New Mexico. Since then we've been trying like mad to invent new lives from scratch, which would have happened even if we had had a plan: New Mexico is like that.

Many of you may dream of doing something similar, in which case trusted friends and family members may wish to begin scheduling an "intervention" toot sweet. As for us, we came cold, without anything more than a vague idea of what to do about housing or finances, in the process creating an extended crisis that is still largely unresolved. This is not to say that yours truly is feeling anything but very much alive and charging full speed ahead, however! But my better half is still contemplating whether to leave me chasing after espresso bar queens and flee back to humid, boring, civilization -- and who could blame her? It only took me three years to figure out how to put one foot in front of the other and get serious, after all. Go figure.

Commercial break:

BUFFALO LIGHTS, a true story of starting over in New Mexico, is available now as a 136-page PDF e-book for only $9.99. Click HERE for reader comments and order info or buy now!

Practical (?) stuff
I'm ashamed to confess that I did the PDF formatting in Microsoft Word. Of all the things I had available to me, the ability to (sort of) manage headers and footers was what tipped me over the edge into this particular Dark Side excursion. I wanted certain sections to display the title at the top of every page, you see, and still manage the page numbering, bleah. Looking back on it, I could have done the whole thing in AppleWorks and probably had more fun. One time Word actually ATE the whole manuscript, simply refused to save it and froze up! (If I hadn't made a copy only moments before. . .)

Basically, I totally hate Word. All the dialogue boxes are ugly as sin, there are too many buttons in the toolbar (I'm sure someone without a life can customize it), all the formatting procedures are arcane, obtuse, non-intuitive, and a pain in the butt. Making simple changes to the section headers frequently caused blocks of text to shift, jump, wobble, and end up where I never intended them to be. Speaking as a writer, Word scared me to death. I never felt confident that the document was "safe." Many times I would do a little editing on page 115, say, and then find that something had gone loosey-goosey back on page 10. Experienced users no doubt have fixes for my complaints, but please don't email me to advise me to use the auto-save feature: I did!

Creating the PDF file is easy. Microsoft Word integrates decently enough with the necessary Adobe widgets, though so would anything else I might have used. I found I had no need of Acrobat whatever. In fact, even with OS 9.1, there more ways to crank out PDFs -- I have a lot of software -- than I could figure out. Going directly from Word seemed to produce the worst results, incidentally.

Administrative slog
So how do I sell this thing? That will be the result of marketing, which I at least know how to spell. I have an account with PayPal that allows me to create "pay now" buttons like the one you see above. Clicking on it takes you to a page where you bleed your credit card a little and receive the Holy Url, or access to a download page. At the present time, in other words, I'm selling this thing entirely on my own. In a few days, after I've done some more editing on the book, I'll see if someone like Booklocker.com will take it on. The next step will be a P.O.D. (print on demand) paperback.

As of this writing at 12:42 p.m. MDT on Monday afternoon -- yes, I'm late! -- I have sold two copies, and nobody even knows about the damn thing yet. But at least the sucker is launched now. No more "what ifs" or "gee, I coulda had a V-8." I know I'm going to hear plenty from people about typography, organization, editing, etc. and that's good: the only way to learn really, really fast is to make as many mistakes as possible. Feel free to extrapolate from there and render judgement on the whole amazing, insane, and ultimately life-affirming exercise of jumping into the volcano.

When you've finished reading the book, you'll know just what I mean.

 "Grack!"

Senior Applelinks editor and columnist John H. Farr still needs everyone to hit the FarrFeed link and beat the amateur porno blogs.

FARRFEED.COM -- new Salon blog!
JHFARR.COM -- everything all in one place
FOTOFEED.COM -- daily NM image site, you bet
ZOOZONE.COM -- weird & dangerous, visit anyway
BUFFALO LIGHTS -- buy this book!
 GRACK Update List PHASE-OUT!

That's right: GRACK! updates will now be included in the all-new FARR SITE NEWS newslist, featuring items of interest from all my online & print publishing projects. To join up, just CLICK HERE and send a blank email!

GRACK! 2001 archives are HERE.
(Current year's columns just below) 

Sept. 9: "Hanging In & Hanging Out"
Sept. 2: "
Bubble, Trouble, Toil, & Livestock"
Aug. 26 "
Digital Video in el Norte"
Aug. 19: "
Vitamins for the Soul"
Aug. 12: "
PowerSuck G12 MP Killumded"
Aug. 5: "
Sublimity of the Mundane"
July 29: "
Sweating It Out"
July 22: "
Keynotes & Kittycats"
July 15: "
Weird Week in Store"
July 8: "
Beauty Treatment"
July 1: "
Quantum Warriors"
June 24: "
Wait, I'm Not Done Yet!"
June 17: "
Magnum Mysterium"
June 10 "
Six Weeks Before the Mast"
June 3: "
Hair, Skin, and Bare Feet"
May 27: "
I Went on a Trip to Mingus"
May 20: "
Creative Procrastination"
May 13: "
It's Ten O'clock!"
May 6: "
Sagebrush Saga"
Apr. 29 "
Universe of Lies"
Apr. 22: "
Earth Day All the Time"
Apr. 15: "
Oh, THOSE Taxes!"
Apr. 8: "
Turn Left at the Llamas"
Apr. 1: "
April Drool"
Mar. 25: "
Tuzas on the Curb"
Mar. 18: "
Holy Ghostbeak"
Mar. 11: "
Lord of the Turkeys"
Mar. 4: "
The Heart of the Matter"
Feb. 25: "
New Stuff: Browsers, Servers, etc."
Feb. 18: "
Mascot Lore & More"
Feb. 11: "
Killer Email & Wiccan PotLuck"
Feb. 4: "
Meanies, Guerillas, & Subscription Copycats"
Jan. 28: "
Full Moon Frenzy, w/ PowerMacs"
Jan. 21: "
iMacs & Webmaster Schadenfreude"
Jan. 14: "
Was It Only a Week Ago?"
Jan. 7: "
Useless Column"
Dec. 31, '01: "
I Want a Refund"

AUDIO CREDIT: embedded 44k file, European Birds -- Sounds and Sonograms.

DESIGN CREDIT: GRACK! byline graphic by Bob Farr.

"GRACK!" is © copyright 2002, John H. Farr, all rights reserved

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