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Digital Video in el Norte
Lights! Camera! Tortillas!

August 26, 2002

A ways to go but lookin' good...

Out of the blue
There I was back on July 29, peacefully minding my own business and worrying about stupid things like sex, money, and death, when all of a sudden the following message popped into my email in-box:

"Howdy. I was browsing thru your "Sweating It Out" article on Applelinks and noticed the glorious Wheeler Peak. A few scrolls and clicks later and I saw Williams Lake. How cool. Last I saw it was from the peak back in '95 or so. Not your normal imagery on a Mac website.

Anyway, I run a small digital production company called Northern New Mexico Digital Video. Let me know if you're interested in trading links. www.NNMDV.com."

Well, heck. Sure, why not? It took me a while to answer back, but I was intrigued. I was also very interested in NNMDV, both because of the regional tie-in plus the likelihood that "digital video" meant Macs were involved. I was also anxious to meet some actual human beings, plus (here it comes) I wanted to jump on anything that suggested a possible gig. Did they use Macs, I asked, learning next that "we use Macs for the Digital Video stuff using Final Cut Pro, After Effects, Bryce 3-D, Poser 3-D and Maya for all our editing, compositing, special fx, and animations." Very cool, but darn, out of my league. When you write Apple news all day, you don't have time to learn digital video. (I wonder what I expected, anyway, money for just being cool?) No matter. We had a nice friendly exchange of emails in which I was invited to several film shoots (!), so I thought this was peachy-keen. Besides, anyone who likes my photos gets invited to my next birthday party, if I ever admit again to having one.

Shake me out of my rut, will you?!
Time passed. My wife returned from the U.K., neither of us had concocted a real job during the interim, and dios mio, I had a birthday! (Sex, money, and death, like I told you.) This must have taken all of two weeks but felt like a year or two. The way I'm living now, I've managed to slow a month down to the point that if you were quick with a hammer and tent stakes, you could nail the sucker down and have it be now forever. Before I had a chance to test this theory, I heard from Northern New Mexico Digital Video again. This time correspondent Dan Otero [you'll find him below and with the rest of the crew here] displayed the remarkable good sense to lavish even more praise on my Fotofeed.com shots, setting me happily up for an invitation to attend a marketing meeting in Dixon, New Mexico at the home of NNMV co-founder Javier Arellano.

This struck me as something it would be stupid to miss. For one thing, I'd rarely attended anything so ostensibly practical before. For another, Dan promised to show footage from the latest "Zen and the Asteroid" film shoot, and I'd get to meet people, of course. I was also a little worried about how a wacko gringo hipster wannabe from too-too Taos would blend in with a crew of local videographers, which meant I absolutely had to show up, and so I did.

Naturally, I was the first one there, Dixon having mysteriously moved a number of miles closer to Taos since the last time I was in the area. I made friends with a thankfully cheerful dog the size of a small horse, Javier met me at the door and slapped a Carta Blanca in my hand, and life was good.

Northern New Mexico Digital Video
I want everyone to know that I was suitably impressed. When Dan and the others arrived, they snapped right into meeting mode and proceeded to analyze their operation's strengths and prospects for success. A very smart lady named Suzie Gutierrez offered solid advice on marketing. Elena Arellano, Javier's mother and a grantwriter, dropped in from next door to lay out different non-profit and for-profit angles for funding. Director of photography Bob Alexander came up with more inventive ideas than I could count. Everyone, in fact, was minutely thorough and displayed an awesome grasp of the resources and opportunities available to them, especially through their own communities. None of this assures success, but it darn sure can't hurt.

NNMDV has its hands on some real talent for its "Zen and the Asteroid" Taoist sci-fi comedy, too. The short segments I saw featured at least a couple of real gems, like the hero (Zen) dispatching bounty hunters from Mars with a flying tortilla barrage. What's more, from what I could tell, these guys know their way around OS X and digital video, no problemo.

They have a lot of hard work ahead of them but I think they're up to it, and I wish I had as clear a vision of what I need to accomplish in my own endeavors as they do in theirs. I'm also on their side because they're indigenous, grounded in the region, and of course because they use Macs. I'm delighted to have a chance to talk them up here and help attract some attention if I can. A few years ago this kind of creative enterprise would have been prohibitively expensive to launch, but not any more, thanks to Apple technology. Speaking of which, NNMDV needs to buy more hardware. If anybody out there wants to do business, drop Dan or Javier an email and tell 'em I sent you.

I want to know if this digital networking thing actually works!

  "Grack!"

Senior Applelinks editor and columnist John H. Farr is still flogging this list of extremely relevant URLs:

FarrFeed -- new Salon blog, woo-hoo!
JHFarr.com -- professional writing site
Fotofeed.com -- daily NM image site
Zoozone.com -- weird & dangerous
Buffalo Lights -- book synopsis
 GRACK Update List

The GRACK! Update mailing list has just been selected for special scrutiny by emotionally disturbed former FBI snipers. Just CLICK HERE and send a blank email.

GRACK! 2001 archives are HERE.
(Current year's columns just below) 

Aug. 19: "Vitamins for the Soul"
Aug. 12: "
PowerSuck G12 MP Killumded"
Aug. 5: "
Sublimity of the Mundane"
July 29: "
Sweating It Out"
July 22: "
Keynotes & Kittycats"
July 15: "
Weird Week in Store"
July 8: "
Beauty Treatment"
July 1: "
Quantum Warriors"
June 24: "
Wait, I'm Not Done Yet!"
June 17: "
Magnum Mysterium"
June 10 "
Six Weeks Before the Mast"
June 3: "
Hair, Skin, and Bare Feet"
May 27: "
I Went on a Trip to Mingus"
May 20: "
Creative Procrastination"
May 13: "
It's Ten O'clock!"
May 6: "
Sagebrush Saga"
Apr. 29 "
Universe of Lies"
Apr. 22: "
Earth Day All the Time"
Apr. 15: "
Oh, THOSE Taxes!"
Apr. 8: "
Turn Left at the Llamas"
Apr. 1: "
April Drool"
Mar. 25: "
Tuzas on the Curb"
Mar. 18: "
Holy Ghostbeak"
Mar. 11: "
Lord of the Turkeys"
Mar. 4: "
The Heart of the Matter"
Feb. 25: "
New Stuff: Browsers, Servers, etc."
Feb. 18: "
Mascot Lore & More"
Feb. 11: "
Killer Email & Wiccan PotLuck"
Feb. 4: "
Meanies, Guerillas, & Subscription Copycats"
Jan. 28: "
Full Moon Frenzy, w/ PowerMacs"
Jan. 21: "
iMacs & Webmaster Schadenfreude"
Jan. 14: "
Was It Only a Week Ago?"
Jan. 7: "
Useless Column"
Dec. 31, '01: "
I Want a Refund"

AUDIO CREDIT: embedded 44k file, European Birds -- Sounds and Sonograms.

DESIGN CREDIT: GRACK! byline graphic by Bob Farr.

"GRACK!" is © copyright 2002, John H. Farr, all rights reserved

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